They check Instagram. They check Google. They ask in WhatsApp groups. We make sure what they find reflects the school you actually are — and turn it into admission enquiries you can count.
A twenty-minute call. We look at your Instagram, Facebook and Google listing and tell you exactly what a parent sees. No cost, no obligation.
Built for schools first — and the same work suits colleges, academies, coaching and tuition centres, and any institution parents and students shortlist online.
Admission decisions now start on a phone, months before a parent visits your campus. Most schools are judged on a page that hasn't been updated since last Onam.
Your Instagram is usually the first thing a parent sees — before your website, before your prospectus, before your gate.
Schools a parent shortlists and compares side by side. The one that looks organised online gets the visit.
When admission decisions are actually made. Schools that start marketing in March are already late.
Credit your school gets for its achievements if nobody outside the campus ever sees them.
Everything a generic agency does, built around how schools actually run — the academic calendar, the events, the achievements, the admission season, and the parents you're speaking to.
Instagram, Facebook, YouTube and LinkedIn — planned, designed, scheduled and published, with consistent fonts, colours and templates.
Campus tours, assembly, labs, sports, arts fest, teacher features, student achievements — edited to the standard premium schools set.
We come and capture properly, so your staff aren't chasing photos on WhatsApp. Included monthly on the Authority package.
Landing pages, ad creatives, brochures, films and campaign management for the season that decides your year.
Annual Day, Sports Day, Science Fair, Arts Fest, Graduation, Independence Day, Teachers' Day, Children's Day.
Your Google Business Profile — what most people still call Google My Business — kept current, photos updated, reviews responded to. This is what a parent sees when they search your school by name.
The most common reason school social media fails is that it becomes one more job for a teacher who already has enough. We designed around that.
You nominate one person. We give them a one-page guide and a shared folder. That's their entire involvement.
A content calendar built around your academic calendar, sent in advance. You know exactly what goes out and when.
Everything comes to you before it publishes. Nothing goes out without the school's sign-off. One round of changes on every piece.
Scheduled and posted on time. Each month, a plain-language report — reach, engagement, growth, and admission enquiries generated.
Figures you can take to your management committee without a follow-up meeting. The same two plans work for colleges, academies and coaching centres. Prices exclude 18% GST. Advertising spend stays on the school's own ad account — we are given access to run it, the card remains yours, and you see every rupee.
For smaller and mid-size schools building a consistent, professional presence for the first time.
For established CBSE, ICSE and international schools competing for admissions in a crowded district.
Some schools already have a teacher or a photographer handling posts, and only want help with ads, an admission campaign or a film. Tell us what you need and we'll build a plan around exactly that — and nothing you don't.
Available with either package, priced per requirement.
| Additional shoot — half day / full day | ₹7,000 / ₹13,000 |
| Major event coverage — Annual Day, Sports Day, Arts Fest | ₹15,000 – 25,000 |
| Admission season campaign — landing page, ad creatives, campaign film, brochure and management | ₹65,000 – 1,00,000 |
| Advertising management (Meta & Google) | 15% of spend, min ₹8,000/mo |
| School promotional film — 2 to 3 minutes | ₹20,000 – 75,000 |
| School website — design, build and handover | ₹40,000 – 75,000 |
Minimum term three months, billed monthly in advance. A 5% discount applies on full-year advance payment. All prices exclude 18% GST. Advertising spend is paid on the school's own ad account, directly to Meta or Google.
Admission season is not the time to start building a presence — it is the time to convert one. Schools that begin in January are competing with schools that have been visible since September.
Brand kit, consistent posting, achievements catalogued and published.
Landing page, ad creatives and the campaign film produced and approved.
Ads running, reels weekly, enquiries captured and reported.
Events, results, achievements and parent engagement through the academic year.
Under India's Digital Personal Data Protection framework, anyone under 18 is a child, and photographs and video of identifiable students are personal data. Schools are required to obtain verifiable consent from a parent or guardian — a tick box on the admission form is not sufficient.
Parental media-release templates, in English and Malayalam, ready for you to circulate and record.
A maintained list of students who must not appear. Every piece is checked against it before publishing.
A clear agreement covering how your students' images are stored, used and deleted — signed before we begin.
Most schools we speak to have never been asked about this. It takes one complaint from one parent to turn good publicity into a serious problem — and we would rather set it up correctly on day one.
Because it isn't her job, and it shows. A teacher posting between classes produces inconsistent design, irregular timing and no strategy — and it costs her the time she should be spending on students. We take it off her desk entirely and produce it to a standard that stands next to the best schools in your district. If she is doing it well and you only want help with ads or admission season, talk to us about a custom plan instead.
Very little. One nominated coordinator shares event details and photos to a shared folder, and approves the monthly plan. On the Authority package we come to campus once a month and capture everything ourselves, which removes even that.
No, and you should be careful of anyone who does. Admissions depend on your fees, your results, your location and your reputation. What we guarantee is that we will measure and report the enquiries generated — form fills, WhatsApp messages and calls — so you can judge the return yourself rather than take our word for it.
Only with proper consent, which is why we build the consent framework in from day one. We provide parental media-release templates, maintain a no-post register for students whose parents decline, and sign a written data agreement with your school before any work begins.
You approve everything before it is published, and every piece includes a round of revisions. Nothing goes out that the school has not signed off.
Yes. The minimum term is three months, and many schools begin with Presence for a term and move up to Authority before admission season. Three months is the honest minimum — building a presence takes at least that long to show results you can judge.
Monthly in advance, against a proper invoice with GST. A 5% discount applies if you pay for the full year in advance. Advertising spend sits on your school's own ad account with your own card — we are given access to run the campaigns, so you always see exactly where that money goes.
Yes. Message us with what you need and we will quote only that. Schools that already have staff handling photos, or that only want an admission campaign, usually start this way.
Send us your school's name. We'll review your Instagram, Facebook and Google listing the way a parent shortlisting schools would, and send a short honest summary — what's working, what isn't, and what we'd fix first. Free, and no obligation.
8075164889WhatsApp is the fastest way to reach us. Prefer email? 4schools@brandcircle.co.in
Serving schools, colleges and educational institutions across Kerala. Typical reply within a few hours.